What we're doing

Our Vision

Improve the quality of life by building new ventures that have a positive impact on the future of people and the planet.

How we're doing it

Our Mission

Fuel innovation for LG and its partners by establishing a community to create, nurture, and grow businesses.

LG NOVA is working to change how innovation happens. We’re bringing people together to collectively innovate and transform markets. With many perspectives and ideas working together, we believe that we can have a bigger impact on creating a better future.

LG serves global communities. We are dedicated to ensuring that our future work provides a positive social impact, as wide and diverse as possible.

LG NOVA’s Reach Across the World

LG NOVA in the worldLG NOVA in the world
140
Number of Countries
3895 +
Startup Applicants
100 +
Startups Selected
Who we are

Meet Our Team

Our team is passionate about creating change for a better life. We’re working to create an ecosystem that supports and nurtures bold ideas and innovative businesses, to deliver on LG’s brand promise of Life’s Good. Our innovation methodology is to partner with experts, startups, investors, governments, universities and corporate businesses to solve real-world problems from the ground up.

With deep background in business and broad expertise across a wide variety of markets, our team is made of innovation leaders, entrepreneurs, and industry professionals working together to create bold and impactful business ventures.

Ready to innovate for a better future?

Join the Mission for the Future.